Country Branding Comparison Between Slovak Republic and United Kingdom in Future Brand Country Index
Analýza výsledkov Slovenska a spojeného kráľovstva v Future Brand Country Index v rokoch 2014 - 2019. Tento index oceňuje intenzitu vnímania značky krajiny v dimenziách, ako sú systém hodnôt, kvalita života, obchodný potenciál, dedičstvo a kultúra, cestovný ruch.
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| Format: | Chapitre de livre |
| Langue: | anglais |
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