Consumer Behavior & Culture Consequence for Global Marketing and Advertising
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| 1. Verfasser: | |
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| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Los Angeles
SAGE
2019
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| Ausgabe: | 3rd Edition |
| Schlagworte: | |
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 0277303 | ||
| 005 | 20240221112624.7 | ||
| 020 | |a 978-1-5443-1816-5 | ||
| 020 | |a 978-1-5443-1815-8 | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a Consumer Behavior & Culture |b Consequence for Global Marketing and Advertising |c Marieke de Mooij |
| 250 | |a 3rd Edition | ||
| 264 | 1 | |a Los Angeles |b SAGE |c 2019 | |
| 300 | |a 451 s. | ||
| 610 | 2 | 0 | |a správanie spotrebiteľa |
| 610 | 2 | 0 | |a kultúra |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a reklama |
| 610 | 2 | 0 | |a globalizácia |
| 610 | 2 | 0 | |a výskum |
| 610 | 2 | 0 | |a psychológia |
| 610 | 2 | 0 | |a sociológia |
| 100 | 1 | |a Mooij, Marieke de | |