Buyology Truth and Lies About Why We Buy
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
Currency
2010
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| Subjects: | |
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 0288809 | ||
| 005 | 20240416113608.4 | ||
| 020 | |a 978-0-385-52389-9 | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a Buyology |b Truth and Lies About Why We Buy |c Martin Lindstrom |
| 264 | 1 | |a New York |b Currency |c 2010 | |
| 300 | |a 254 s. | ||
| 610 | 2 | 0 | |a nákup |
| 610 | 2 | 0 | |a rozhodovanie nákupné |
| 610 | 2 | 0 | |a správanie spotrebiteľa |
| 610 | 2 | 0 | |a neuromarketing |
| 610 | 2 | 0 | |a psychológia predaja |
| 610 | 2 | 0 | |a psychológia reklamy |
| 100 | 1 | |a Lindstrom, Martin | |