Business Model of a Retail Unit Based on the Assortment Policy of a Selected Food Retail Network in the Era of Digitalization
Článok obsahuje obchodný model maloobchodnej jednotky založený na sortimentnej politike vybranej siete maloobchodu s potravinami v ére digitalizácie. V príspevku je rozpracovaná a zhrnutá sortimentná politika pre konkrétny obchodný reťazec. Samostatnou časťou je vyhodnotenie sortimentu od slovenskýc...
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| Format: | Book Chapter |
| Language: | English |
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