Consumer Ethnocentrism under the Circumstances of the COVID 19 Virus Pandemic
Identifikovanie zmien v miere spotrebiteľského etnocentrizmu pri výbere produktov počas pandémie vírusu COVID-19 v porovnaní s obdobím pred jej výskytom. Rozdiely v preferenciách spotrebiteľov pre určité domáce produkty a služby pred a počas pandémie. Rozdiely v etnocentrických tendenciách počas pan...
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| Langue: | anglais |
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