Govoni, N. A., Eng, R. J., & Morton, G. (1988). Promotional management: Issues and Perspectives (1. ed.). Prentice Hall.
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Citação norma Chicago
Govoni, Norman A.P, Robert J. Eng, and Galper Morton. Promotional Management: Issues and Perspectives. 1. ed. New Jersey: Prentice Hall, 1988.
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Citação norma MLA
Govoni, Norman A.P, et al. Promotional Management: Issues and Perspectives. 1. ed. Prentice Hall, 1988.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.