Offensive Marketing Or How To Make Your Competitors Followers

Saved in:
Bibliographic Details
Main Author: Davidson, Hugh
Format: Book
Language:English
Published: London Penguin Books 1987
Edition:1. ed.
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000nam a2200000 4500
001 c001849
005 20221219121145.8
020 |a 0-14-009117-3 
041 0 |a eng 
044 |a GB 
245 1 0 |a Offensive Marketing  |b Or How To Make Your Competitors Followers  |c Hugh Davidson 
250 |a 1. ed. 
264 1 |a London  |b Penguin Books  |c 1987 
300 |a 415 s. 
610 2 0 |a marketing 
610 2 0 |a zisk 
610 2 0 |a rentabilita 
610 2 0 |a stratégia podniková 
610 2 0 |a prieskum trhu 
610 2 0 |a tvorba cien 
610 2 0 |a reklama 
610 2 0 |a predaj 
610 2 0 |a výrobky nové 
610 2 0 |a akvizícia 
100 1 |a Davidson, Hugh