Fundamentals of Marketing
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| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
New York
MacGraw-Hill
1991
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| Edition: | 9. ed. |
| Subjects: | |
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| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | c009587 | ||
| 005 | 20221206114609.3 | ||
| 020 | |a 0-07-060952-7 | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a Fundamentals of Marketing |c William J. Stanton, Michael J. Etzel, Bruce J. Walker |
| 250 | |a 9. ed. | ||
| 264 | 1 | |a New York |b MacGraw-Hill |c 1991 | |
| 300 | |a 668 s. | ||
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a trh |
| 610 | 2 | 0 | |a prieskum trhu |
| 100 | 1 | |a Stanton, William J. | |
| 700 | 1 | |a Etzel, Michael J. | |
| 700 | 1 | |a Walker, Bruce J. | |