Instructor's Manual with Transparency Masters to Accompany Marketing Today

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Bibliographic Details
Main Author:	Mentzer, John T.
Format:	Book
Language:	English
Published:	San Diego Harcourt Brace Jovanovich 1985
Edition:	4. ed.
Subjects:	marketing manažment marketing mix trh zákazníci správanie psychológia etika predaj rozhodovanie teória trhu prostredie ekonomické stratégia marketingová veľkoobchod maloobchod marketing medzinárodný
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