Guide de l'étudiant Marketing
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | French |
| Published: |
Montréal
MacGraw-Hill
1990
|
| Edition: | 2. éd. |
| Subjects: | |
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MARC
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|---|---|---|---|
| 001 | c012447 | ||
| 005 | 20221206122442.7 | ||
| 020 | |a 0-07-549752-2 | ||
| 041 | 0 | |a fre | |
| 044 | |a CA | ||
| 245 | 1 | 0 | |a Guide de l'étudiant Marketing |c Denis Pettigrew, Normand Turgeon |
| 250 | |a 2. éd. | ||
| 264 | 1 | |a Montréal |b MacGraw-Hill |c 1990 | |
| 300 | |a 196 s. | ||
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a stratégia marketingová |
| 610 | 2 | 0 | |a systémy informačné manažérske |
| 610 | 2 | 0 | |a plánovanie |
| 610 | 2 | 0 | |a komunikácia |
| 610 | 2 | 0 | |a správanie |
| 610 | 2 | 0 | |a zákazníci |
| 610 | 2 | 0 | |a marketing medzinárodný |
| 100 | 1 | |a Pettigrew, Denis | |
| 700 | 1 | |a Turgeon, Normand | |