Research for Marketing Decisions
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| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs
Prentice Hall
1988
|
| Edition: | 5. ed. |
| Subjects: | |
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|---|---|---|---|
| 001 | c019616 | ||
| 005 | 20221206134900.4 | ||
| 020 | |a 0-13-774175-8 | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a Research for Marketing Decisions |c Paul E. Green, Donald S. Tull, Gerald Albaum |
| 250 | |a 5. ed. | ||
| 264 | 1 | |a Englewood Cliffs |b Prentice Hall |c 1988 | |
| 300 | |a 784 s. | ||
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a marketing strategický |
| 610 | 2 | 0 | |a rozhodovanie |
| 610 | 2 | 0 | |a rozhodovanie podnikové |
| 610 | 2 | 0 | |a rozhodovanie strategické |
| 610 | 2 | 0 | |a výskum |
| 610 | 2 | 0 | |a výskum dopytu |
| 610 | 2 | 0 | |a výskum trhu |
| 610 | 2 | 0 | |a analýza rozhodovacia |
| 610 | 2 | 0 | |a analýzy |
| 610 | 2 | 0 | |a rozbory |
| 610 | 2 | 0 | |a odbyt |
| 100 | 1 | |a Green, Paul E. | |
| 700 | 1 | |a Tull, Donald S. | |
| 700 | 1 | |a Albaum, Gerald | |