Logistika v marketingu
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | Czech |
| Published: |
Praha
Management Press
2000
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| Subjects: | |
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MARC
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|---|---|---|---|
| 001 | c117508 | ||
| 005 | 20240111125247.1 | ||
| 020 | |a 80-7261-007-4 | ||
| 041 | 0 | |a cze | |
| 044 | |a CZ | ||
| 245 | 1 | 0 | |a Logistika v marketingu |c Martin Christopher ; preklad: Rostislav Prokeš |
| 264 | 1 | |a Praha |b Management Press |c 2000 | |
| 300 | |a 166 s. | ||
| 610 | 2 | 0 | |a logistika |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a prostredie ekonomické |
| 610 | 2 | 0 | |a trh |
| 610 | 2 | 0 | |a zákazníci |
| 610 | 2 | 0 | |a vzťahy dodávateľsko-odberateľské |
| 610 | 2 | 0 | |a riadenie |
| 610 | 2 | 0 | |a čas |
| 610 | 2 | 0 | |a obsluha |
| 100 | 1 | |a Christopher, Martin | |
| 700 | 1 | |a Prokeš, Rostislav | |