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| 001 | c124322 | ||
| 005 | 20221214070133.1 | ||
| 020 | |a 80-247-9067-X | ||
| 041 | 0 | |a cze | |
| 044 | |a CZ | ||
| 245 | 1 | 0 | |a Psychologie reklamy |c Jitka Vysekalová, Růžena Komárková |
| 264 | 1 | |a Praha |b GRADA |c 2000 | |
| 300 | |a 221 s. | ||
| 490 | 1 | |a Expert | |
| 830 | 0 | |a Expert | |
| 610 | 2 | 0 | |a reklama |
| 610 | 2 | 0 | |a psychológia |
| 610 | 2 | 0 | |a propagácia |
| 610 | 2 | 0 | |a etika |
| 610 | 2 | 0 | |a kódexy etické |
| 610 | 2 | 0 | |a Česko |
| 100 | 1 | |a Vysekalová, Jitka | |
| 700 | 1 | |a Komárková, Růžena | |