Marketing an integrated approach
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
New York
1979
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| Schlagworte: | |
| Tags: |
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MARC
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| 245 | 1 | 0 | |a Marketing |b an integrated approach |c Carl MacDaniel |
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| 610 | 2 | 0 | |a štúdie prípadové |
| 610 | 2 | 0 | |a segmentácia trhu |
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| 610 | 2 | 0 | |a ponuka |
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| 610 | 2 | 0 | |a ceny |
| 610 | 2 | 0 | |a politika cenová |
| 610 | 2 | 0 | |a stratégia marketingová |
| 610 | 2 | 0 | |a komunikácia marketingová |
| 610 | 2 | 0 | |a marketing manažment |
| 610 | 2 | 0 | |a marketing medzinárodný |
| 100 | 1 | |a MacDaniel, Carl | |