<The> decision-maker and export activity: a cross-national comparison of the foreign orientation of Austrian managers.
Je dokázané, že úspech vývoznej činnosti je výrazne ovplyvnený zahraničnou orientáciou vedúcich manažerov. Skúma sa zahraničná orientácia rakúskych manažerov metodikou uplatnenou v SRN. Empirické zistenia dokázali závažnosť zahraničnej orientácie vedenia pre úspech vývozu u malých a stredných firiem...
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| Language: | English |
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