Cita APA (7a ed.)
Peter, J. P., & Donnelly, J. H. J. (1989). Marketing management: Knowledge and skills: text, analysis, cases, plans (2. ed.). Richard D.IRWIN.
Cita Chicago Style (17a ed.)
Peter, J. Paul, y James H. Jr Donnelly. Marketing Management: Knowledge and Skills: Text, Analysis, Cases, Plans. 2. ed. Homewood: Richard D.IRWIN, 1989.
Cita MLA (9a ed.)
Peter, J. Paul, y James H. Jr Donnelly. Marketing Management: Knowledge and Skills: Text, Analysis, Cases, Plans. 2. ed. Richard D.IRWIN, 1989.
Precaución: Estas citas no son 100% exactas.