Strategický marketing a manažment a ich inovácie

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Main Authors: Zatrochová, Monika, 1975- (Author), Janáková, Hana (Author), Kuperová, Martina (Author), Špirko, Dušan (Author)
Format: Book
Language:Slovak
Published: V Bratislave Slovenská technická univerzita v Bratislave Vydavateľstvo Spektrum STU 2018
Edition:1. vydanie
Series:Edícia skrípt
Subjects:
strategický marketing
manažment
Strategic marketing
Management
učebnice vysokých škôl
Textbooks (higher)
Online Access:View in OPAC
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Slovenská chemická knižnica (I)

Call Number: schkS2019/77113
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