Značka: od vize k vyšším ziskům
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Czech |
| Published: |
Brno :
Computer Press,
2009
|
| Subjects: | |
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MARC
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| 005 | 20150617225749.4 | ||
| 008 | 120416s2009----xr------------------cze-d | ||
| 020 | |a 978-80-251-2007-1 | ||
| 040 | |a STU |b slo | ||
| 041 | 0 | |a cze | |
| 044 | |a xr | ||
| 080 | |a 658.626 | ||
| 100 | 1 | |a Chernatony, Leslie de |4 aut | |
| 245 | 1 | |a Značka: od vize k vyšším ziskům | |
| 260 | |a Brno : |b Computer Press, |c 2009 | ||
| 300 | |a 314 s | ||
| 650 | 7 | |a manažment značky |2 stusub | |
| 650 | 7 | |a riadenie značky |2 stusub | |
| 650 | 7 | |a obchodná značka |2 stusub | |
| 650 | 7 | |a budovanie značky |2 stusub | |
| 996 | |b 284M080970 |c M*13190-1 |l MMKN |s A |a 24 |w stu245653_0001 | ||