Návrh zlepšenia zákazníckej linky pri tvorbe pozitívneho imidžu spoločnosti Kofola a.s. a jej produktov
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| Autore principale: | |
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| Altri autori: | |
| Natura: | Manoscritto Libro |
| Lingua: | slovacco |
| Pubblicazione: |
Trnava :
STU v Bratislave MTF UPMK,
2013
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| Soggetti: | |
| Accesso online: | VAIS |
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| 100 | 1 | |a Jančulová, Jana, |d 1987- |4 aut |X 57151 |7 A000057151 | |
| 242 | 0 | 0 | |a Proposal aimed at improving customer service help line in order to create a positive image of the company, Kofola, as and its products |y eng |
| 245 | 1 | |a Návrh zlepšenia zákazníckej linky pri tvorbe pozitívneho imidžu spoločnosti Kofola a.s. a jej produktov | |
| 260 | |a Trnava : |b STU v Bratislave MTF UPMK, |c 2013 | ||
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| 650 | 7 | |a Industrial Management |2 estusub | |
| 650 | 7 | |a marketing communication |2 estusub | |
| 650 | 7 | |a customer |2 estusub | |
| 650 | 7 | |a marketing |2 estusub | |
| 650 | 7 | |a zákazník |2 stusub | |
| 650 | 7 | |a imidž |2 stusub | |
| 650 | 7 | |a marketingová komunikácia |2 stusub | |
| 700 | 1 | |a Babčan, Miroslav, |d 1983- |4 ths |u M190 |U MTF Materiálovotechnologická fakulta |T MTF Katedra priemyselného inžinierstva a manažmentu |X 33320 |U M190 |Y 167 |7 A000033320 | |
| 856 | 4 | |a info a plný text |u http://is.stuba.sk/zp/portal_zp.pl?podrobnosti=90658 |3 VAIS | |
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