Návrh zlepšenia tvorby a využitia nástrojov marketingového mixu v spoločnosti ORGECO spol. s r. o.

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Main Author: Gašparíková, Klaudia, 1988- (Author)
Other Authors: Babčan, Miroslav, 1983- (Thesis advisor)
Format: Manuscript Book
Language:Slovak
Published: Trnava : STU v Bratislave MTF UPMK, 2013
Subjects:
priemyselné manažérstvo
Industrial Management
product
marketing mix
marketing communication
distribution
price
marketingová komunikácia
distribúcia
cena
produkt
marketingový mix
Online Access:VAIS
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