Marketing. Management : Analýza, plánování, realizace a kontrola /
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Czech |
| Published: |
/Praha/ :
Victoria Publishing, a.s,
1992
|
| Edition: | 1.vyd. |
| Subjects: | |
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MARC
| LEADER | 00000nam a22000003a 4500 | ||
|---|---|---|---|
| 001 | stu40474 | ||
| 005 | 20150617225722.3 | ||
| 008 | 930506s1992----cs------------------cze-d | ||
| 020 | |a 70-85605-08-2 | ||
| 040 | |a STU |b slo | ||
| 041 | 0 | |a cze | |
| 044 | |a cs | ||
| 080 | |a 658.5/.8 | ||
| 100 | 1 | |a Kotler, Philip |4 aut | |
| 245 | 1 | |a Marketing. Management : |b Analýza, plánování, realizace a kontrola / |c [aut.]Philip Kotler; Z amer. kol | |
| 250 | |a 1.vyd. | ||
| 260 | |a /Praha/ : |b Victoria Publishing, a.s, |c 1992 | ||
| 300 | |a 789 s | ||
| 650 | 7 | |a Management |2 estusub | |
| 650 | 7 | |a marketing |2 estusub | |
| 996 | |b 284M038576 |c M*8268-1 |l MMKN |s A |a 24 |w stu40474_0001 | ||
| 996 | |b 284M054399 |c M*8268-2 |l MMKN |s A |a 24 |w stu40474_0002 | ||