Oceňování značky a jeho význam
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Czech |
| Published: |
Praha :
Management Press,
2002
|
| Edition: | 1. vyd. |
| Subjects: | |
| Online Access: | OBSAH |
| Tags: |
No Tags, Be the first to tag this record!
|
MARC
| LEADER | 00000nam a22000003a 4500 | ||
|---|---|---|---|
| 001 | stu78037 | ||
| 005 | 20150617225642.1 | ||
| 008 | 021121s2002----xr------------------cze-d | ||
| 020 | |a 80-7261-073-2 | ||
| 040 | |a STU |b slo | ||
| 041 | 0 | |a cze | |
| 044 | |a xr | ||
| 080 | |a 658.626 | ||
| 100 | 1 | |a Haigh, David |4 aut | |
| 245 | 1 | |a Oceňování značky a jeho význam | |
| 250 | |a 1. vyd. | ||
| 260 | |a Praha : |b Management Press, |c 2002 | ||
| 300 | |a 103 s | ||
| 650 | 7 | |a značka obchodná |2 stusub | |
| 856 | 4 | |a https://sweb.mtf.stuba.sk/obsahy/ocenovani_znacky_a_jeho_vyznam_02.pdf |u https://sweb.mtf.stuba.sk/obsahy/ocenovani_znacky_a_jeho_vyznam_02.pdf |3 OBSAH | |
| 996 | |b 284M050831 |c M*10989-3 |l MMKN |s A |a 24 |w stu78037_0001 | ||
| 996 | |b 284M050829 |c M*10989-1 |l MMKN |s A |a 24 |w stu78037_0002 | ||
| 996 | |b 284M050830 |c M*10989-2 |l MMKN |s A |a 24 |w stu78037_0003 | ||