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| LEADER |
00000nam a22000003a 4500 |
| 001 |
stu86445 |
| 005 |
20150617225629.2 |
| 008 |
040429s2004----xr------------------cze-d |
| 020 |
|
|
|a 80-247-0731-4
|
| 040 |
|
|
|a STU
|b slo
|
| 041 |
0 |
|
|a cze
|
| 044 |
|
|
|a xr
|
| 080 |
|
|
|a 658.8
|
| 100 |
1 |
|
|a Wunderman, Lester
|4 aut
|
| 245 |
1 |
|
|a Direct marketing :
|b Reklama, která se zaplatí
|
| 250 |
|
|
|a 1. vyd
|
| 260 |
|
|
|a Praha :
|b Grada,
|c 2004
|
| 300 |
|
|
|a 250 s
|
| 650 |
|
7 |
|a marketing
|2 estusub
|
| 650 |
|
7 |
|a direct marketing
|2 estusub
|
| 650 |
|
7 |
|a reklama
|2 stusub
|
| 856 |
4 |
|
|a https://sweb.mtf.stuba.sk/obsahy/direct_marketing_04.pdf
|u https://sweb.mtf.stuba.sk/obsahy/direct_marketing_04.pdf
|3 OBSAH
|
| 996 |
|
|
|b 284M057335
|c M*11359-3
|l MMKN
|s A
|a 24
|w stu86445_0001
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| 996 |
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|
|b 284M057336
|c M*11359-4
|l MMKN
|s A
|a 24
|w stu86445_0002
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| 996 |
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|b 284M057337
|c M*11359-5
|l MMKN
|s A
|a 24
|w stu86445_0003
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| 996 |
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|b 284M057333
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|l MMKN
|s A
|a 24
|w stu86445_0004
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| 996 |
|
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|b 284M057334
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|l MMKN
|s A
|a 24
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