Návrh opatrení pre zdokonalenie marketingovej funkcie obalu v podniku Heineken Slovensko, a.s.
Salvato in:
| Autore principale: | |
|---|---|
| Altri autori: | |
| Natura: | Manoscritto Libro |
| Lingua: | slovacco |
| Pubblicazione: |
2015
|
| Soggetti: | |
| Accesso online: | http://is.stuba.sk/zp/portal_zp.pl?podrobnosti=96418 |
| Tags: |
Nessun Tag, puoi essere il primo ad aggiungerne!!
|
MARC
| LEADER | 00000ntm a22000003a 4500 | ||
|---|---|---|---|
| 001 | stuzp50499 | ||
| 003 | SK-STU | ||
| 005 | 20160719153556.1 | ||
| 007 | ta | ||
| 008 | 150427s2015----xo-----f-mn---000-0-slo-d | ||
| 040 | |a STU |b slo | ||
| 041 | 0 | |a slo | |
| 100 | 1 | |a Balog, Dávid |u 064000 |4 aut |U MTF Materiálovotechnologická fakulta |T MTF Ústav priemyselného inžinierstva a manažmentu |X 46997 |U M4000 |Y 84 |7 46997 | |
| 242 | 0 | 1 | |a The proposal of actions for improving the marketing functions of packaging in Heineken Slovensko, a.s. company |y eng |
| 245 | 1 | 0 | |a Návrh opatrení pre zdokonalenie marketingovej funkcie obalu v podniku Heineken Slovensko, a.s. |
| 260 | |c 2015 | ||
| 650 | 4 | |a marketingové funkcie |2 slo | |
| 650 | 4 | |a SWOT analýza |2 slo | |
| 650 | 4 | |a funkcia obalu |2 slo | |
| 650 | 4 | |a značka |2 slo | |
| 650 | 4 | |a slovenský pivný trh |2 slo | |
| 650 | 4 | |a obal piva |2 slo | |
| 650 | 4 | |a SWOT analysis |2 eng | |
| 650 | 4 | |a Slovak beer market |2 eng | |
| 650 | 4 | |a branding |2 eng | |
| 650 | 4 | |a marketing functions |2 eng | |
| 650 | 4 | |a packaging functions |2 eng | |
| 650 | 4 | |a beer packeging |2 eng | |
| 700 | 1 | |a Szabó, Peter |4 ths |X 19244 |7 A000019244 | |
| 856 | 4 | |u http://is.stuba.sk/zp/portal_zp.pl?podrobnosti=96418 | |
| 996 | |c M* BP-7220 |l MMSKP |s P |a 0 |w stuzp50499_0001 | ||
| SQL | |a stuzp50499 |b DBP |c SLO |d Návrh opatrení pre zdokonalenie marketingovej funkcie obalu v podniku Heineken Slovensko, a.s. |e 46997 |f Balog, Dávid |g 064000 |h 19244 |i Szabó, Peter |j 20150624 |k 175 |l 06 |m http://is.stuba.sk/zp/portal_zp.pl?podrobnosti=96418 |n B-PMA |o 5.2.52. priemyselné inžinierstvo | ||