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Managing Marketing Text, Cases, and Readings
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Marketing management: an international perspective case studies
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Marketing management cases and readings
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Cases in strategic marketing management
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Marketing Cases
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Global marketing <a> decision-oriented approach
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Marketing Management Knowledge and Skills. Text, Analysis, Cases, Plans
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Global marketing
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Total relationship marketing marketing strategy moving from the 4Ps - product, price, promotion, place - of traditional marketing management to the 30Rs - the thirty relationships - of a new marketing paradigm
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Cases in Marketing Management
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Marketing ethics cases and readings
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Instructor's Manual to Accompany Managing the Global Corporation Case Studies in Strategy and Management
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Global account management creating value
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Management in marketing channels
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Cases in marketing of services <an> international collection
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Strategic retail management text and international cases
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Marketing Decision Making Analytic Framework and Cases
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Marketing Management Strategies and Cases
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Marketing Management operating, strategic, and administrative
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Instructor's Resource Manual for Schoell and Guiltinan Marketing Contemporary Concepts and Practices
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Managing Services Marketing Text and Readings
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<The> Ernst & young resource guide to global markets 1992
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Strategický manažment a marketing prípadové štúdie a príklady
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Cases in Marketing Management