APA-Zitierstil (7. Ausg.)
Zaltman, G. (2003). How customers think: Essential insights into the mind of the market. Harvard Business School Press.
Chicago-Zitierstil (17. Ausg.)
Zaltman, Gerald. How Customers Think: Essential Insights into the Mind of the Market. Boston: Harvard Business School Press, 2003.
MLA-Zitierstil (9. Ausg.)
Zaltman, Gerald. How Customers Think: Essential Insights into the Mind of the Market. Harvard Business School Press, 2003.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.