Value-based pricing drive sales and boost your bottom line by creating, communicating, and capturing customer value
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| Altri autori: | |
| Natura: | Libro |
| Lingua: | inglese |
| Pubblicazione: |
New York
McGraw-Hill
2012
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| Soggetti: | |
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| 005 | 20230109115028.6 | ||
| 020 | |a 978-0-07-176168-0 | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a Value-based pricing |b drive sales and boost your bottom line by creating, communicating, and capturing customer value |c Harry Macdivitt and Mike Wilkinson |
| 264 | 1 | |a New York |b McGraw-Hill |c 2012 | |
| 300 | |a 291 s. | ||
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| 100 | 1 | |a Macdivitt, Harry | |
| 700 | 1 | |a Wilkinson, Mike | |