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Consumer Behaviour

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Bibliographic Details
Main Author: Sethna, Zubin
Other Authors: Blythe, Jim
Format: Book
Language:English
Published: London SAGE 2019
Edition:4th Edition
Subjects:
správanie spotrebiteľa
motivácia
osobnosť
mobilita sociálna
spotreba
spotreba udržateľná
inovácia
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