Domestic Versus Foreign Franchising Gastronomic Brand in the Context of Brand Trust

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Main Author: Čvirik, Marián, 1992-
Other Authors: Naďová Krošláková, Monika, 1975-, Orgonáš, Jozef, 1957-, Drábik, Peter, 1981-
Format: Book Chapter
Language:English
Subjects:
franchising
značky
Slovensko
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