Product Category Affiliation and Differentiation As a Key Step to the Successful Brand Positioning Within the Selected Company diplomová práca

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Bibliographic Details
Main Author: Conjeevaram Nandakumar, Shruthi
Corporate Author: Obchodná fakulta EU. Katedra marketingu
Other Authors: Mravec, Martin, 1972-
Format: Book
Language:English
Published: Bratislava 2024
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041 0 |a eng 
044 |a SK 
245 1 0 |a Product Category Affiliation and Differentiation As a Key Step to the Successful Brand Positioning Within the Selected Company  |b diplomová práca  |c Shruthi Conjeevaram Nandakumar ; školiteľ: Martin Mravec 
264 1 |a Bratislava  |c 2024 
300 |a 65 s. 
100 1 |a Conjeevaram Nandakumar, Shruthi 
700 1 |a Mravec, Martin, 1972- 
710 2 |a Obchodná fakulta EU. Katedra marketingu