The Role of Social Media in Online Reputation Management: A Case Study of Automotive Companies in the Czech Republic
Táto štúdia skúma, ako obsahové stratégie sociálnych médií vrátane frekvencie príspevkov, typu obsahu a tém súvisiacich s udržateľnosťou ovplyvňujú online angažovanosť a vnímanú reputáciu popredných automobilových spoločností v Českej republike, ako sú Škoda, Hyundai, Audi, Kia a BMW. Analýzou prísp...
Na minha lista:
| Autor principal: | |
|---|---|
| Outros Autores: | , |
| Formato: | Capítulo de Livro |
| Idioma: | inglês |
| Assuntos: | |
| Tags: |
Sem tags, seja o primeiro a adicionar uma tag!
|
Registos relacionados: The Role of Social Media in Online Reputation Management: A Case Study of Automotive Companies in the Czech Republic
- Challenges for Corporate Reputation - Online Reputation Management in Times of Global Pandemic
- Online Reputation of the Most Important Theaters in Slovakia Based on Their Social Networks
- Online Reputation Management of Four Seasons Hotel Prague
- Determinants of Corporate Reputation in Online Environment
- Online Reputation Management
- Online Reputation Management of a Selected Tourism Facility