APA-Zitierstil (7. Ausg.)
Venkatesan, M., Schmalensee, D. M., & Marshall, C. (1986). Creativity in Services Marketing: What's New, What Works, What's Developing (1. ed.). South Wacker Drive.
Chicago-Zitierstil (17. Ausg.)
Venkatesan, M., Diane M. Schmalensee, und Claudia Marshall. Creativity in Services Marketing: What's New, What Works, What's Developing. 1. ed. Chicago: South Wacker Drive, 1986.
MLA-Zitierstil (9. Ausg.)
Venkatesan, M., et al. Creativity in Services Marketing: What's New, What Works, What's Developing. 1. ed. South Wacker Drive, 1986.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.