Creativity in Services Marketing: What's New, What Works, What's Developing

Saved in:
Bibliographic Details
Other Authors: Venkatesan, M., Schmalensee, Diane M., Marshall, Claudia
Format: Book
Language:English
Published: Chicago South Wacker Drive 1986
Edition:1. ed.
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000nam a2200000 4500
001 c001053
005 20221220073448.5
020 |a 0-87757-179-1 
041 0 |a eng 
044 |a US 
245 1 0 |a Creativity in Services Marketing: What's New, What Works, What's Developing  |c Edited by M. Venkatesan, Diane M. Schmalensee, Claudia Marshall 
250 |a 1. ed. 
264 1 |a Chicago  |b South Wacker Drive  |c 1986 
300 |a 175 s. 
610 2 0 |a služby 
610 2 0 |a marketing 
610 2 0 |a manažment 
610 2 0 |a spotrebitelia 
610 2 0 |a potreby 
610 2 0 |a reklama 
610 2 0 |a priemysel 
610 2 0 |a telekomunikácie 
610 2 0 |a financie 
610 2 0 |a podnik 
610 2 0 |a výskum 
700 1 |a Venkatesan, M. 
700 1 |a Schmalensee, Diane M. 
700 1 |a Marshall, Claudia