Cita APA (7a ed.)
Kerin, R. A., & Peterson, R. A. (1984). Strategic Marketing Problems: Cases and Comments (3. ed.). Allyn and Bacon.
Cita Chicago Style (17a ed.)
Kerin, Roger A., y Robert A. Peterson. Strategic Marketing Problems: Cases and Comments. 3. ed. Newton: Allyn and Bacon, 1984.
Cita MLA (9a ed.)
Kerin, Roger A., y Robert A. Peterson. Strategic Marketing Problems: Cases and Comments. 3. ed. Allyn and Bacon, 1984.
Precaución: Estas citas no son 100% exactas.