Introduction to Advertising and Promotion <An> Integrated Marketing Communications Perspective
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| Autor principal: | |
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| Otros Autores: | |
| Formato: | Libro |
| Lenguaje: | inglés |
| Publicado: |
Burr Ridge
Irwin
1993
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| Edición: | 2. ed. |
| Materias: | |
| Etiquetas: |
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