Citação norma APA
Magrath, A. J. (1992). <The> Six Imperatives of Marketing: Lessons From the World's Best Companies (1. ed.). American Management Association.
Citação norma Chicago
Magrath, Allan J. <The> Six Imperatives of Marketing: Lessons From the World's Best Companies. 1. ed. New York: American Management Association, 1992.
Citação norma MLA
Magrath, Allan J. <The> Six Imperatives of Marketing: Lessons From the World's Best Companies. 1. ed. American Management Association, 1992.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.