Basic marketing : A managerial approach /

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Bibliographic Details
Main Authors: McCarthy, Jerome E (Author), Perreault, William D (Author)
Format: Book
Language:English
Published: Homewood : IRWIN, 1990
Edition:5.ed.
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Basic marketing <a> managerial approach by McCarthy, Jerome E.

Published 1990
Book
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Basic Marketing : A Managerial Approach / by Perreault, William D, McCarthy, Jerome E

Published 1990
Book
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Basic marketing <a> managerial approach by McCarthy, Jerome E.

Published 1987
Book