Marketing management: an international perspective case studies
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| Other Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Basingstoke
Macmillan Business
1999
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| Subjects: | |
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| Physical Description: | xvii, 487 s. |
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| ISBN: | 0-333-75008-X 0-333-75007-1 |