Behaviour of subjects in risk markets
Chovanie spotrebiteľa popisuje predovšetkým neoklasická teória v rámci svojich kardinalistických a ordinalistických modelov, ktoré predpokladajú metodologický individualizmus, koncept racionality, rovnováhu a dokonalú informovanosť spotrebiteľa. Podobne sa rozhoduje aj spotrebiteľ na trhu finančných...
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| Format: | Book Chapter |
| Language: | English |
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