Loyalty programs and personal data sharing preferences in the Czech republic
Štruktúrovaná kvantitatívna analýza ochoty zákazníkov zdieľať vybrané kľúčové typy osobných a kontaktných údajov s organizátormi vernostných programov v Českej republike na základe prieskumu z obdobia 11/2015-04/2016.
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book Chapter |
| Language: | English |
| Subjects: | |
| Tags: |
No Tags, Be the first to tag this record!
|
Similar Items: Loyalty programs and personal data sharing preferences in the Czech republic
- The Importance of Loyalty Programs in CRM
- <The> Importance of Customer Loyalty Programs in the Airline Industry
- Vernostným kartám sme verní
- Loyalty programs: monobrand, co-brand, coalition monograph
- Current Issues of Personal Data Privacy in Marketing
- The Business Model of a Retailer Based on the Consumer-Centric Approach in Building the Value of a Loyalty Programme on the Food Market