Fundamentals of Marketing Marketing Perspectives from Business Week to Accompany
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
New York
MacGraw-Hill
1991
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| Edition: | 9. ed. |
| Subjects: | |
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| 245 | 1 | 0 | |a Fundamentals of Marketing |b Marketing Perspectives from Business Week to Accompany |c William J. Stanton, Michael J. Etzel, Bruce J. Walker |
| 250 | |a 9. ed. | ||
| 264 | 1 | |a New York |b MacGraw-Hill |c 1991 | |
| 300 | |a 179 s. | ||
| 610 | 2 | 0 | |a marketing |
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| 610 | 2 | 0 | |a USA |
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| 610 | 2 | 0 | |a manažment |
| 610 | 2 | 0 | |a prognózovanie |
| 100 | 1 | |a Stanton, William J. | |
| 700 | 1 | |a Etzel, Michael J. | |
| 700 | 1 | |a Walker, Bruce J. | |