Advertising, promotion, and other aspects of integrated marketing communications
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| Autor principal: | |
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| Otros Autores: | |
| Formato: | Libro |
| Lenguaje: | inglés |
| Publicado: |
[S.l.]
South-Western, Cengage Learning
2013
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| Edición: | 9th ed. |
| Materias: | |
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