Effects of a Successful Service Recovery Strategy

Prehľad účinkov úspešnej stratégie obnovy služby. Marketing služieb. Narušené vzťahy so zákazníkmi a ich obnova.

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Bibliographic Details
Main Author: Uitz, Thomas Oliver, 1981-
Other Authors: Pfriemer, Heinrich, 1978-
Format: Book Chapter
Language:English
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